Game Change is an anti-violence program that seeks to enlist athletes as advocates against behaviors that can lead to violence, bullying or rape.
SPRINGFIELD -- A series of speakers at a downtown session on domestic violence said Game Change has the potential to be a real game changer.
Game Change is the partnership between the Massachusetts attorney general's office, the New England Patriots and Northeastern University. The anti-violence program seeks to enlist athletes and student leaders as advocates against behaviors that can lead to violence, bullying or rape.
Officials with the initiative spoke for two hours Thursday at a forum at Tower Square that was sponsored by the Hampden District Attorney's Task Force on Domestic Violence.
Daniel Lebowitz, executive director for the Center for the Study of Sport and Society at Northeastern University, said many student athletes already have leadership skills on the field of play. That same skill on the field does not necessarily translate to off the field.
"Our training gives them a skill set to recognize egregious behavior and then intervene," he said.
Game Change will be introduced to as many as 98 Massachusetts high schools in the next few years, said Margie Pullo, policy assistant for Attorney General Maura Healey.
She said that, by the end of 2017, as many as 1,000 student athletes in Massachusetts public schools will have been exposed to the training. The training is intended to "train the trainers," or to teach people who have gone through the training to then educate others.
"We hope to empower peer leaders to reach out to their peers," she said.
Pullo said the partnership came about when a TV reporter asked Healey about Deflategate, the controversy surrounding the Patriots and how much air pressure was used in footballs during a playoff game. Healey replied she would rather the NFL focus on more significant problems, like the number of players in trouble for domestic abuse.
Patriots owner Robert Kraft saw her interview and called her up, asking if there was a way for the Patriots organization to aid Healey in combating domestic abuse. This led the Patriots and the attorney general to contact Northeastern, which for years has been the home of Center for the Study of Sport in Society and its Mentors in Violence (MVP) program.
MVP has worked with the NFL, Major League Baseball, the NCAA, all branches of the military and even the Boston police, but it had never worked with high school students before.
"We're hoping to cultivate change at a young age," Lebowitz said.
"We're trying to create a dynamic where people think deeper about what empathy looks like," he said. "And empathy is not about pity; it's about understanding someone else's perspective."
Hampden DA Anthony Gulluni said his office has a dedicated staff focused on domestic violence and sexual assault issues. He said he supports the Game Change program and believes it has great potential.
"This effort ... is about creating leaders," he said. "If we can get young leaders in our high schools to relate to their peers (about issues of sexual violence and other behaviors) I think we are going to make a big impact."
The MVP program has four basic goals: to raise awareness around domestic violence, bullying, racism and sexual assault; to challenge thinking, especially about stereotypes; to open lines of communication between people; and to inspire leadership.
Michael Fonda, a prevention educator from Rensselaer, New York, and an MVP training facilitator, asked people around the room what they thought the first time they saw the surveillance video of NFL player Ray Rice knocking out his fiancee in an elevator. Responses ranged from shock to disgust.
"We saw it ourselves on TV. People were disgusted," he said. But domestic abuse happens every day, sometimes seen and sometimes unseen, and people often don't know what to do about it.
Part of MVP training involves teaching leadership skills. "There are a lot of good men in the community who want to intervene but don't know how," he said.