Big-money buyouts were foreign to UMass until the FBS project faltered.
The surprise firing of University of Massachusetts football coach Charley Molnar was not announced until the day after Christmas, which shows they still have a heart in Amherst.
What UMass officials realized, however, was that they no longer had time. Whether or not Molnar deserved more than two years of a five-year contract to build a Football Bowl Subdivision team from scratch, the wolves were either howling or losing interest.
Administrators on campus tried to convince themselves it was getting better and needed more time. In this high-stakes game of athletic expansion, such patience usually loses out to the demands of a fan base that never warmed up personally to Molnar, and would have probably demanded a change even if they had liked the guy.
What is startling is that UMass would pay a reported $836,000 of buyout money to jettison a coach of any sport. Mark down Dec. 26, 2013 as the real date the history of FBS football at UMass began.
At other universities, pompous millionaire alums normally pool their riches, call the athletic director and say they'll pay to buy out a losing coach. UMass alums have been known to make such demands, especially in basketball, and then expect the university or the state's taxpayers to foot the cost.
This time, UMass AD John McCutcheon said the buyout will be paid by "external'' sources. It's not clear what that means, though it's being interpreted in some quarters to suggest UMass might have some of those deep-pocketed alums as well.
This will no doubt upset professors who ask why $836,000 can be hustled up to pay off a coach with a .083 winning percentage, while academic needs are being run on a budget held together by Scotch tape.
But in the world of big-time sports, who listens to them? What do you think this is, an institution of higher learning?
If the funding was there, though, UMass had to make this move. The ultimate failure of the FBS project is not assured, but the clock is ticking and even one more year of the current pattern might have doomed it.
It took less time than a two-minute drill for Mark Whipple's name to surface in speculation. The architect of UMass' 1998 Division I-AA national title would be a hugely popular choice with many fans, and that is no small consideration.
Whipple's specialty is an exciting offense. He has succeeded from NCAA Division II to the NFL, and already at UMass.
Whipple is a known quantity, and if he is at all interested, UMass has to consider him. It's believed he was leery of a start-up program, but UMass is no longer starting up, though it is now starting from behind.
To many UMass fans, Molnar's firing was not the end of an era but an error. The bashing increased after an inaugural 1-11 season was followed by another 1-11 clunker that indicated a lack of progress.
His handling of players was publicly debated. UMass recruiting followed an uneven line, and Molnar never found or developed a quarterback of indisputable FBS talent.
Molnar's best defense was that he took on an impossible job. UMass did not ease into the FBS, it lunged into the upgrade without suitable time to build a true FBS roster.
Connecticut's upgrade in 2000 was done by giving coach Randy Edsall a one-year head start, and was cushioned by a manageable, transitional first-year schedule. Molnar was not accorded those advantages, though the second excuse weakened when his team lost to Maine in his second year.
Even if Molnar's buyout is being paid externally, UMass had better be ready to pay a lot for his successor. Firing Molnar after two years is an admission that his hiring was a mistake, whether anybody at UMass says so or not.
The next coach will arrive as some home games are returning to campus. For the second time in three years, UMass will try to pitch a fresh, new beginning.
But this time, the mulligans have been used and some almost immediate, visible progress will be expected. This is how programs get tempted to cheat, though UMass people say it will never, ever happen with their team.
A losing team, a yawning fan base, an abrupt firing and a desperate search for a savior. The records show that UMass joined the FBS two years ago, but reality will mark Dec. 26, 2013 as the true entry date, for better or for worse.